Light + Building 2016 LZF Summary
For this years Light + Building, Marivi Calvo envisioned a new looking display. One which, although light in appearance, would be architectural, providing autonomous spaces where lamps can be displayed individually as in the home environment.
An important aspect of the booth is connectedness and reliability. Viewers must relate the individual spaces and the lamps within them to practical environments. The trick is to do this while not losing the interconnectedness between the various spaces within the booth.
To achieve this, Marivi enlisted the help of Ania and Maciej from Chmara.Rosinke, two designers based in Vienna, who had earlier designed the LZF exhibiting trolly. With their help the new looking LZF stand was created.
Scattered throughout the booth are the new Funny Farm characters by Isidro Ferrer. Their presence brings a homely touch to the booth and resemble ornaments one might acquire over the course of a lifetime.
The Frankfurt Light + Building 2016 runs from the 13th -18th March, where you will be able to locate LZF in Hall 1.1, C10. So please come by to say hello or organize an appointment by emailing us here.
See you soon